Privacy Policy
This Privacy Policy describes how your personal information is collected, used and shared when you visit or make a purchase from ljus-butiken.se
The categories of personal data processed are:
- Name
- Contact details (e.g. address, e-mail, telephone number).
- Payment information (eg transaction reference, transaction time).
- Social security number
- Customer number
- Payment history
- Order information, e.g. which item has been ordered or whether the item is to be delivered to another address
When you visit the website, we automatically collect certain information about your device, including information about your browser, IP address, time zone and some of the cookies installed on your device. In addition, when you browse the Website, we collect information about the individual web pages or products that you view, which websites or search terms refer to the Website, and information about how you interact with the Website. We refer to this automatically collected information as "device information".
We collect device information using the following technologies:
-"Cookies" are data files that are placed on your device or computer and often contain an anonymous unique identifier. More information about cookies and how to disable cookies can be found at http://www.allaboutcookies.org.
-"Log files" track actions that occur on the website, and collect data including your IP address, browser type, Internet Service Provider, referring/exit pages and date/time stamps.
-"Web beacons", "Tags" and "pixels" are electronic files used to record information about how you browse the website.
How do we use your personal data?
We use the order information we collect generally to fulfill all orders placed through the Site (including processing your payment information, arranging shipping, and providing you with invoices and/or order confirmations). In addition, we use this order information to communicate with you.
We use the device information we collect to help us screen for potential risks and fraud (in particular, your IP address), and more generally to improve and optimize our website (for example, by generating analytics about how our customers browse and interact with the Website and to assess the success of our marketing and advertising campaigns).
Share your personal information
We share your personal data with third parties to help us use your personal data, as described above. For example, we use Shopify to run our online store - you can read more about how Shopify uses your personal data here: https://www.shopify.com/legal/privacy. We also use Google Analytics to help us understand how our customers use the website -- you can read more about how Google uses your personal data here: https://www.google.com/intl/en/policies/privacy/. You can also opt out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.
Behavioral advertising
As described above, we use your personal data to provide you with targeted advertising or marketing communications that we believe may be of interest to you. For more information on how targeted advertising works, please visit the Network Advertising Initiative's ("NAI") Education page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.
You can opt out of targeted advertising by using the links below:
-Facebook: https://www.facebook.com/settings/?tab=ads
-Google: https://www.google.com/settings/ads/anonymous
-Bing: https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads
In addition, you may opt out of some of these services by visiting the Digital Advertising Alliance's opt-out Portal at: http://optout.aboutads.info/.
Data storage
When you place an order through the Site, we will retain your order information for our records unless and until you ask us to delete this information.
Minors
The website is not intended for persons under 18.